{"id":5049,"date":"2026-07-29T12:02:06","date_gmt":"2026-07-29T12:02:06","guid":{"rendered":"https:\/\/shopper.mywebsite.lt\/user-journey-research\/"},"modified":"2026-08-07T12:05:41","modified_gmt":"2026-08-07T12:05:41","slug":"user-journey-research","status":"publish","type":"page","link":"https:\/\/shopper.mywebsite.lt\/en\/user-journey-research\/","title":{"rendered":"User Journey Research"},"content":{"rendered":"\t\t
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User Journey Research <\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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User Journey Research\u2014What Is It?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Customer journey research helps you understand the whole customer experience \u2013 from the first contact with your organisation through to a repeat purchase or a long-term relationship. By building a Customer Journey Map, every touchpoint is identified, its quality is assessed, and the areas where the customer experience can be improved and loyalty increased are pinpointed.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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What does the customer journey study reveal?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Key user touchpoints throughout the entire journey<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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User needs, expectations, and experiences<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Reasons for customer loss and drivers of loyalty<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Opportunities for improving processes, communication, and customer service<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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How is a user journey study conducted?\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t<\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tBy phone (CATI)<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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The collected data is summarized by creating a user journey map, which provides a clear overview of the entire user experience, identifies critical touchpoints, and outlines specific actions to improve the customer experience.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Want to find out what your customer service quality is really like?
Get in touch\n\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Fill in the form<\/h4>\n\t\t\t<\/div>\n\t\t\t\t\t\t
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\n\t\t\t\n\t\t\t\t\t\t\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tContact Us<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

User Journey Research User Journey Research\u2014What Is It? Customer journey research helps you understand the whole customer experience \u2013 from the first contact with your organisation through to a repeat purchase or a long-term relationship. By building a Customer Journey Map, every touchpoint is identified, its quality is assessed, and the areas where the customer […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"disabled","ast-featured-img":"disabled","footer-sml-layout":"disabled","ast-disable-related-posts":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-5049","page","type-page","status-publish","hentry"],"_hostinger_reach_plugin_has_subscription_block":false,"_hostinger_reach_plugin_is_elementor":false,"_links":{"self":[{"href":"https:\/\/shopper.mywebsite.lt\/en\/wp-json\/wp\/v2\/pages\/5049","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/shopper.mywebsite.lt\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/shopper.mywebsite.lt\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/shopper.mywebsite.lt\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/shopper.mywebsite.lt\/en\/wp-json\/wp\/v2\/comments?post=5049"}],"version-history":[{"count":40,"href":"https:\/\/shopper.mywebsite.lt\/en\/wp-json\/wp\/v2\/pages\/5049\/revisions"}],"predecessor-version":[{"id":5657,"href":"https:\/\/shopper.mywebsite.lt\/en\/wp-json\/wp\/v2\/pages\/5049\/revisions\/5657"}],"wp:attachment":[{"href":"https:\/\/shopper.mywebsite.lt\/en\/wp-json\/wp\/v2\/media?parent=5049"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}